laptop on desk with pink notepad

Should I Create My Own Website or Should I Pay To Have It Created For Me?

So you’ve started your business or you’re going to start it really soon, and you’ve been told you need to have a website (even though you may not be 100% sure why you need one – read this blog if that’s you) but now you’ve got a decision to make. 

Do you make it yourself or do you get someone to do it for you?

Now I completely get where you are at, you know you need a website, but one of the issues you have is, you also know its going to cost you financially to create one and maybe you don’t have lots of spare change sitting in your bank account right now.  You need to weigh up all the odds before you decide what to do.  Let me help you with that decision…

DIY Website?

Pro’s

  • It’s cheaper than hiring someone
  • You have complete control over your website
  • You can style it the way you want
  • You can make changes faster
  • You can increase your IT skills
  • It’s rewarding creating your own website 

Con’s

  • You may not know what you are doing and this can be very stressful
  • You will need to learn new IT skills
  • Learning these new skills will take you time
  • If you are working on your website you are not working with or for your clients/customers

If you are thinking of creating a WordPress website for your business, you will need to learn how WordPress works, learn whichever theme you choose (some are free, I use Divi on my own sites which is a premium theme that I have paid for but find it brilliant to work with as it has the functionality to grow as your business and website does, here’s the link if you want to check out Divi https://www.elegantthemes.com/join/   I install this theme on my clients website without any extra charge saving them $89 a year.

You will also have to learn which plugins you need to give your website functionality and how to use them.

If you want customers to be able to buy your products or services you will either need “Buy Now” buttons on your website or an online shop on your site.  You will need to setup and install a payment provider like Paypal or Stripe. You may want them to be able to book appointments to see or call you and you will need an online booking service.  You may want to collect potential clients and customer emails so you can make regular contact with them about your services, products, news and events.  You may want to educate your existing and potential customers with resources and a blog.  You may want to run workshops and events and have a calendar to show when these will be held.  Maybe you want to run a membership within your business.  There are lots of add-on functions you can consider for your website.

Like lots of decisions in life, its probably a choice of whether you want it done to a high standard and in a timely manner, with all the facilities you want on it, which leaves you time to do what you love doing and do brilliantly, serve your customers.  Or the decision that you’re happy to know that creating a website is part of your business journey and so you will need to take the time out of “doing your thing”  to learn how to create a website and all the parts that go with it.

Looking at it another way….

How many products would you need to sell in order for your website to pay for itself
-v-
How many products/services will you NOT be able to create/offer/sell to your customers, in the time it takes to you to learn how to create your website and get it finished and live?

Say for example you are a holistic therapist offering reflexology sessions to your clients.  You charge £45 per hourly session.  To create your website you have been quoted £399.  You would need to “do” 9 sessions of reflexology to cover the cost of your website.  Can you learn how to setup your website and get it finished in 9 hrs?  If you think its going to take you longer than that it may be worth considering asking someone else to do it for you – and just in case you don’t know I can do that for you 🙂 

Unfortunately, in my own experience and that of my clients, so often your website takes so long to put together it never gets finished and it gets abandoned altogether 🙁

Website Designed & Created For You

Pro’s

  • As I’m working on your website, you can concentrate on your business
  • I have created many websites and know exactly what I am doing
  • I can guide you through planning your new website
  • I communicate with you regularly to ensure your website is designed exactly how you want it
  • You can style it the way you want, you choose the colours, fonts, photos and words you want
  • You decide when you want it completed by and it will be completed by that date (subject to t&c’s)
  • I will teach you how to make amendments to your website so you are in control going forwards
  • Your website will be up and running and live to share with the world before you know it

Con’s

  • It will cost you more initially than creating your own
  • You won’t learn how to create a website however you will learn how to manage yours

So now I’ve laid out the Pro’s and Con’s for both DIYing it and getting your website professionally done for you, which are you going to choose? I’d love to know in the comments below.

DIY Advice & Guidance

Just as a further option…

If you do decide to create your website yourself, I do offer advice and guidance on an ad-hoc basis starting from £20 for 30 mins to help you with anything you are not sure of, just get in touch and we can setup a zoom call so you can share your screen with me and I can talk you through what your next steps are.

Whichever way you decide to go with your website, please do get one, it can make a big difference to your business.

Love & hugs

Sarah xx

 

Outstanding service, excellent attention to detail. I would highly recommend Sarah as she created a stunning website for me, exactly what I needed not just now but in the future and most importantly taught me the maintenance and updating techniques in easy step by step procedures. Thank you x

Johanna Sinclair

Owner, Joon Silver